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M&A Home -> SELLING YOUR BUSINESS -> Introduction to Selling Your Business -> Should I use an industry Expert to sell my business?
Should I use an industry Expert to sell my business?

Most business owners seeking to sell their business will look at the fee of a typical business broker or M&A intermediary and balk.  After all, it can't be that difficult to sell a business.  And the statistics on your side - most business sales do not involve a business broker or intermediary.

This is somewhat self serving, since Princeton Capital Strategies profits from business owners looking to sell their companies, or buyers seeking to buy businesses or companies.  But please read on, as this also gives us an excellent perspective on the work and problems involved.  In addition, Princeton only makes money in the long term where we create value beyond our fees, so we do not take on businesses, or charge fees where we do not believe we can add substantial value.

There are many reasons I could list on why to use a business broker, but I believe the best is simply the numbers, and the large numbers involved.  This is not like selling a used car, where you may or may not be willing to go through the hassle, and might make some additional money.  Chances are this sale of your business is substantial enough that an additional 5-10% (after the intermediaries commission) will mean a lot.  In addition, if the sale is not handled correctly, and the confidentiality is broker, or a competitor gets their hands on some competitive intelligence, the negative impact to your business could be enormous.

A qualified Business Broker or Intermediary will get you more value for your business because they know how to market the company to buyers outside of the "usual suspects".  In addition, they will help you move the sale to the finish line, which is a process most underestimate.

The fact is selling a business is a complex process, filled with pitfalls.  Taking this on yourself, without having the experience of selling multiple businesses in the past, will typically wind up costing you a lot of money and hassles.

Princeton Capital Strategies, LLC

www.PrincetonCapitalllc.com

Providing Value beyond a typical Business Broker
 

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